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The Brand Story of Gucci

Posted Saturday, July 31st, 2010

Italian leather artisans in Europe • Gucci Gucci (GUCCIo GUCCI) was founded in 1906, Mr. Gucci (GUCCI) brand. GUCCI 1938, Mr. Florence, Italy Via Condotti to open the first Gucci (GUCCI) shop, began his fashion dominance. As most international brands, Gucci, (GUCCI) also like to thank the rise of star effect. 60’s Hollywood stars were photographed many times with Gucci (GUCCI) handbags, indirectly, Gucci (GUCCI) were propaganda. Among fans of the famous Hollywood star Audrey Hepburn and the then United States • First Lady Jacqueline • Kennedy (Jackie Kennedy). • Jacqueline Kennedy often used as Gucci (GUCCI) handbags that this section Gucci (GUCCI) handbags has become known as “Jackie” name.

Gucci (GUCCI) the most brilliant period is made up of Tom • Ford (Tom Ford) in 1994 as creative director GUCCI days. Tom Ford has been described as of the most talented fashion designer in the fashion industry enjoyed high prestige and power of the limelight a time without the two. He also changed the Gucci (GUCCI) for authorization in the 80’s which led to a number of small production Gucci (GUCCI) decrease the negative image of the brand quality, 180 ° reversing Gucci (GUCCI) the dilemma facing bankruptcy, so that the ancient Qi (GUCCI) brand became important fashion 90’s big.

The Tom Ford in April 2004 announced the departure of the entire fashion industry news sensation, when some believed that Gucci (GUCCI) dynasty ended. But instead of the designer Tom Ford Alessandra Facchinetti, is designed in only two seasons winter clothing to complete 05 works, is gone. Fortunately, Gucci (GUCCI) to find suitable candidates for re-dominance, Mark Lee was promoted to CEO, invited the Italian female designer Frida • Jia Nani (Frida Giannini) is responsible for women’s and accessories design, while the men were invited John • Lei ( John Ray) surgeon.

 John • Ray (John Ray) and Frida • Jia Nani (Frida Giannini) took over, the new season Gucci (GUCCI) Men, women work outside much appreciated. The Frida • Jia Nani (Frida Giannini) for the 2005 Gucci (GUCCI) autumn and winter designed La Pelle GUCCIssima leather products to luxury Sense and Gucci (GUCCI) two classic brand logo ─ “Double G” and “Horsebit” logo, and theme designed to 50,60 years for Gucci (GUCCI) brought from the Tom Ford after the biggest surprise.